Website development and online Marketing

CMS Websites

So, What is a CMS?

In essence, a content management system (CMS) is a web based tool that gives an administrator or non-technical end user the ability to update the website content using a secured, control panel type interface.Typically this is a part of the website that is accessed through a hidden URL.

What benefit does a CMS have over a static site?

By definition, a CMS allows non-technical people to add new content to a website as frequently as they require. They do not have to call their web designer to simply add new content, they can do this, and many more things, themselves!

The web world, in particular in the race to get a website listed near the top of Google, is driven by content. You may have heard the phrase "Content is King" and that has never been truer, websites that are just an electronic brochure for a company will fall down against competetors that adopt a new way of marketing and include "online" in everything they do. To reach the top in the search engines, a website must proactively enhance its content.

A CMS gives the website owner a full-proof and, importantly Zero Cost ongoing method of engaging with their visitors through writing good content that provides not just a single track sales push but shows that you have a depth of knowledge to support your claims.

CMS Features

The CMS comes with great features as standard and can be extended to include pretty much any functionality you need.

Find out more about core CMS features

Is it more expensive?

Actually, rolling out a website on a CMS is easier in many ways than a static site. The content management system "engine" can be installed on most web servers. The only added cost is the design and setting up the CMS to work for you, there are many, many options for features and functionality for your site and configuration of the system is a specialist job. This cost very much depends on what functionality you want your website to have but is not prohibitive and bear in mind that there will be no further maintenance or development charges once installed.